Guide
Winning the next customer, and keeping the ones you've got
How TradeYoke helps a trade business be found, booked and remembered: a website with online booking, quotes that convert, and the small touches — photos, reviews, a reply that lands in the right thread — that turn a one-off visit into a regular.
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Growing a round or a books-full diary is half marketing and half not losing the customers you already have. TradeYoke covers both: a website that turns a Google search into a booked lead, a quote wizard that gets a yes while the customer is still deciding, and a CRM that remembers every job, note and photo so the fifth visit still feels personal. This page is the map of everything that touches winning and keeping customers.
The photo that sells the next visit

Before heading off
Before-and-after, sent with the receipt
A photo the customer can see is worth more than a line on an invoice.

The photo, filed against the customer
Read next
- Does your round need a website? How online booking pays for itself
- Before-and-after photos that sell the next visit
- Gardening maintenance contracts that stick
- Choosing job management software for UK trades
- Invoices, quotes and texts in Welsh — and five other languages
- Getting more local jobs as a tradesperson
- Quoting faster on site
- Message customers about a visit without retyping
- What a customer record should do at the door
- Building TradeYoke: the customer record a window cleaner needs
- Canvassing a new window cleaning round without paper lists
- How to pay a window cleaning canvasser fairly
Try it against a real week
30 days of Essentials free, no card. Import your customers and see it against a real week.